We searched for some Music which wanted to use within Our Trailer on YouTube, once we discovered the Track we wanted we then extracted the Track through a Converter which changed the Format of the file to MP3 so it would play on the Stream of the Trailer. The first thing we done was import the Soundtrack which were going to utilise for the mainstream track of the Trailer. We done this first so that the footage could be cut accordingly to the Melody as there are moments in the Track which builds suddenly and we deemed appropriate for striking footage to be attached to it.
Along the Left Hand side of the page all the Footage and Clips are arranged in a column, each clip is only a few seconds long depending on when the shot was cut and finished. This is part of the Video Camera Technology provided as on the Camera from when you Press Play and Stop that entire piece of Footage becomes one clip as opposed to having one long Stream of Footage which you would have to Cut and move around into a position where you want it. The clips disable this and enable you to work with the short shots that have been captured. We dragged and dropped the clips we wanted on the stream and then cut the Track using the Razor Tool appropriately. We made the decision to have the introductory images start before the Soundtrack is even heard. We used a 'Green Ratings Screen' first which then using the Video Effects Tab we faded this into the following Screen which is 'D&A Productions', thus then beginning the Track. As you can see, the Track and Video Streams are on different streams so that they can all be Cut accordingly. If the beginning of the Trailer is not effective then it will lose the interest of the Audience.
We got a 'Green Screen Ratings' off of Google Images and inserted this into the Stream through importing it, this convention was appropriate to include because generally this appears at the introduction of the majority of Horror Movie Trailers and we wanted to make our Product appear as professional as possible. This is also done so that the Audience watching are aware of the Age Rating of the film so when they go to see the Film they know whether or not they will be allowed to view it, depending on their age. This is placed at the beginning of the Trailer so that Audiences are immediately aware this film may not deem appropriate for certain ages.
As we began to progress further into the Production of the Trailer we continued to add more footage, using the Razor Tool majorly we Cut and lengthened the Clips accordingly and then began positioning them in the places we felt were most appropriate where they fit best to the intense moments within the Soundtrack. When the rise action begins, we wanted to follow the conventions and made sure that the clips were not overly long otherwise the Audience would get bored and we wanted to convey as much footage we collected as possible to create variety. We done this so that we had shots which coincided with the Music perfectly making them extremely effective for the Trailer, sometimes even emitting an eerie and on edge feel, we done this so it would raise tensions within the Audience.
Using Photoshop we created the imagery for the Title and the 'Coming Soon' Screen as it was important to have continuity and have the same text for both the Title of the film and that specific screen so they interlinked. After we created them we were able to import them and treat them in the exact same way we edited the rest of the Video using the Tools provided. Using a feature which is included within Premiere Pro we utilised this to produce the caption screens for the Trailer. We did not want the same Font used for the Title and 'Coming Soon' Screens because we wanted to differenciate them away from the rest of Trailer so they would act more iconic for the Film as opposed to the entire Trailer.
After we completed the Production of the Trailer we felt that to make it appear more Professional that we should add some Critical Praise and Ratings for the Film to urge and lure the Audience into wanting to go and see it depending on how well the Ratings appear. So, using Photoshop we created the Captions in the same fashion as we did the Title and then imported then and Cut then in according to the Soundtrack. But, for the Ratings we wanted to add a distorting effect which made them Flicker to the Music and have a Jump in the Music to make the whole thing seem eerie and distorted. So we split the Track using the Razor Tool, copied it so that the same piece of Track was doubled and placed them next to each other so make a jumping noise in the Track. We done the same with the Ratings Videostream and inserted a blank, black screen in between so it quickly flashed to black and then reverted back, this being cut in time with the Music. This same process was repeated for another Ratings Screen to add variety.
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